Forrester: ladder is not mutually exclusive and 90-9-1 is not at odds with 69-37-21
I have always stated that the only issue I have with Forrester's framework is that the ladder implies a sequential and exclusive set of user patterns; in this post Josh Bernoff clarifies that is not the case; he also reconciles the percentages that are a result of Forrester's research versus the old thumb rule of 90-9-1 in community participation.
Social Graph, Cloud Computing, Shared Data (hold till the end top find golden nuggets)
"The economics outweigh the potential liabilities, and we have no idea where our data is in any case.""The more valuable our cloud data becomes, the less likely we will be to complain about unauthorized access. The more social graph data is baked into these information sharing transactions, the more valuable the shared data will become."
Posted from Diigo. The rest of my favorite links are here.
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